Google CEO Larry Page Fires Back

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nasimson
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Blogger
fast, intuitive & free
nasimson   5/20/2012 10:47:47 PM
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As mentioned, Google didnt invent search, webmail, internet video or mobile OS. But still it has built killer products in each category since it made them to be fast, intuitive & free to the end user. 

Sooner or later Google+ will find an area where it can be better than facebook - and then we will see some interesting shifts happening.

Google is unique - in its innovation culture & patience with products. Its hard to declare that its best days are behind it.

WaqasAltaf
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Proponent

Personalized searching, in my opinion, will be a beneficial development for marketers. For e.g. for a laptop specifically designed for executives and professionals, it wouldnt be as effective if a paid ad got listed on top of a search made by all users out of which hardly 10% were the target segment. With google engineering for personalized searches, the marketers will be able to deliver their ads to the target market specifically with a 100% viewer interest.

kicheko
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Blogger
Defending Google
kicheko   4/7/2012 10:58:49 AM
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I have noticed the thing about answers coming to the search page especially with definitions, currency and time conversions and such. For other more detailed queries though, i think google is still doing the job it always did, except they are doing it better now. The details available at a glance prevent one from wasting time opening all the links. By reading the sentence that shows, you can already pick out what is going to be useful and a lot of times you find you the selections are good.

What marketers will have to realize now, is that they can no longer rely on chance, but on high quality content. Because a lot of visits will be deliberate rather than trial and error.



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